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Ukraine’s gamified drone app raises $24K from 45 сountries on launch day

Par :Olena Mukhina

On the first day of operation of the new Ukrainian mobile app, the UNITED24 App, users from 45 countries donated 1 million hryvnias, or $24,263, to support Kyiv’s top drone units. Minister of Digital Transformation Mykhailo Fedorov has revealed that the largest contributions came from the US, Ukraine, Germany, the UK, and France.

The UNITED24 App allows donors to support Ukrainian soldiers directly. It is available for download in the App Store and Google Play.

According to Fedorov, donors from any country can, in just a few clicks, contribute to a specific unit, track in real time how their donations are used, maintain direct contact with the Drone Army units, learn about their needs, and receive thanks directly from the military.

The app also features gamification elements for the donors to feel like part of their chosen units. 

  • digital avatars
  • call signs
  • rankings
  • awards for donations

Supporting Drone Army units

Through the app, users can already donate directly to five units:

  • 20th Unmanned Systems Regiment “K-2”
  • 429th Regiment “Achilles”
  • 427th Regiment “Rarog”
  • 414th Brigade “Birds of Madyar”
  • “Phoenix” UAV unit of the State Border Guard Service

Features of the UNITED24 App

Users can choose a Ukrainian or English interface, make direct donations, personalize their profile with a call sign, and track donor statistics and rankings. The app also offers content from the frontlines: reports, videos, and soldiers’ stories.

UNITED24 has been operating since 2022 and has already raised over $1.8 billion for Ukraine’s needs.

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